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Case studies

Powerhouse Museum

Empowering Powerhouse Museum: Oreta's Seamless Rebranding and Modern Workspace Integration

Located in Sydney, Powerhouse Museum is the largest museum group in Australia. It sits at the intersection of the arts, design, science and technology and plays a critical role in engaging communities with contemporary ideas and issues. It is custodian to more than half a million objects of national and international significance and is considered one of the finest and most diverse collections in Australia.

 

Challenges

Powerhouse embarked on a transformative rebrand, transitioning to ‘Powerhouse.com.au.’ This complex shift affected a wide ecosystem, including shared mailboxes, Active Directory (AD) objects, application integrations, and login methods. The primary challenge was orchestrating a seamless transition with zero downtime, preserving critical data, and redirecting intricate email flows without causing disruptions.

Solution

Our seasoned team of Modern Workspace experts embarked on a collaborative journey with Powerhouse to define the following solution:

  • Foundation establishment: A comprehensive analysis of the existing Hybrid Exchange setup and AD /Azure Active Directory (AAD) infrastructure served as the cornerstone for a meticulously planned rebranding process.
  • Seamless transition: The transition was executed in a phased and systematic manner, ensuring the smooth configuration of the new domain as the primary email and User Principe Name (UPN) for all users and AD objects, guaranteeing uninterrupted communication.
  • Harmonious Integration: Collaborative engagement with the Powerhouse team enabled the seamless reconfiguration of application integrations and login methods, ensuring their alignment with the new domain.
  • Proactive Support: To address potential challenges, our team provided timely solutions to maintain application compatibility and resolve known behavioral issues.

Outcome

  • Flawless transition: The migration to “Powerhouse.com.au” unfolded seamlessly, with successful internal and external communication for all users and multiple AD entities.
  • Enhanced functionality: The new domain effortlessly accommodated Azure AD application integrations and login changes, safeguarding operational continuity.
  • Stakeholder satisfaction: Meeting all project success criteria, we ensured exceptional post-transition application and service performance, leaving our client delighted and fully embracing their fresh digital identity.

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